Tuesday Email: Building a Process

Read time: ~2.30 minutes

Happy Tuesday!

Every Tuesday I'd like to offer strategies for the week ahead and a thought to fuel your action.

What if the most dangerous moment isn't when you don't know what you're doing—but when you think you do?

We've all been there. You're so familiar with something that you could do it blindfolded. Cooking your signature dish.

Driving home from work. Running that quarterly report. The confidence feels good—until it doesn't. Here's what nobody talks about: Expertise can be a trap.

January 27, 1967. Cape Canaveral, Florida. Three astronauts—Gus Grissom, Ed White, and Roger Chaffee—were sealed inside Apollo 1 for what should have been a routine ground test. No fuel. No live rockets. Just a simple systems check.

The engineers knew their stuff. They'd done this countless times. The spacecraft was filled with pure oxygen at high pressure—standard procedure, they thought. After all, they were the experts.

Then, a spark—a flash of flame. In pure oxygen, fire doesn't just burn—it explodes. The hatch, designed to swing inward, became impossible to open against the pressure. Within minutes, three lives were lost.

When investigators arrived, they asked a simple question: "Show us the checklist." The answer was devastating. There wasn't one. Not a single authoritative document existed.

Everything relied on experience, assumptions, and "the way we've always done it."

The deadliest phrase in any organization isn't "I don't know"—it's "We've got this."

That tragedy birthed NASA's most important rule: "If it's not written down, it didn't happen." From that moment forward, every procedure became a documented process. No exceptions. No shortcuts. No matter how experienced you were, you followed the checklist.

This obsession with process wasn't bureaucracy—it was survival. During Apollo 12, lightning struck 36 seconds after launch, plunging the cockpit into darkness. The astronaut didn't rely on memory or instinct. He followed the checklist, flipped the exact toggle sequence, and saved the mission.

During Apollo 13, detailed process logs helped engineers on the ground reconstruct the failure and improvise a solution that brought the crew home alive.

The paradox of mastery is this: The better you get at something, the more dangerous it becomes to wing it.

We see this everywhere: the seasoned surgeon who skips the pre-op checklist, the expert pilot who rushes through preflight, and the master chef who doesn't taste as they go.

Experience whispers, "You don't need the process anymore." But experience lies.

Think about your own work. What do you do so often that you could do it in your sleep? That's exactly where you need process most. Not because you're incompetent but because you're human. And humans, even expert humans, make assumptions, skip steps, and let familiarity breed contempt for detail.

The FutureProof Advisor understands that great processes aren't about micromanagement but liberation. When the routine is bulletproof, you're free to innovate where it matters. When the foundation is solid, you can build higher. The most successful people aren't those who can improvise their way to success once. They're the ones who can create systems that deliver excellence repeatedly, even when they're not in the room.

Your expertise got you this far. Process will take you further.

The best is ahead!

-Matt